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Processes Made Clear: Using the SIPOC Framework and AI to Create Standards That Your Team Can Follow

Most companies know their processes exist… but very few have them clearly defined, documented, and operationalized. That lack of clarity leads to un-billable time, miscommunication, and inconsistent results.

In this session, you’ll learn how to quickly capture and design processes using the SIPOC Framework, a proven Lean Six Sigma tool that breaks any process into 5 key components. Then, we’ll show you how you can use the framework as a prompt to leverage AI to instantly create an actionable SOP or checklist your team can use immediately.

You’ll walk away with a repeatable method to:

  • Clarify how work actually gets done in your company.
  • Break down complex processes into simple, shareable steps.
  • Take what’s in the heads of your employees into SOPs and checklists that drive consistency and accountability.

Whether you’re running lighting projects or managing back-office logistics, this session gives you the framework to move from “tribal knowledge” to scalable, documented processes.

Project Managing Residential Lighting: Defining Roles and Boundaries

Delivering lighting successfully requires more than installing fixtures—it demands a clear framework of responsibilities across designers, integrators, electricians, and contractors. This session highlights why role definition is essential to protecting design intent, avoiding miscommunication, and keeping projects on track. Attendees will learn how to use tools such as Lighting Fixture Responsibility Charts to clarify scope and accountability from project kickoff through closeout.
 

By mastering the art of defining and communicating boundaries, project managers can minimize conflicts, reduce rework, and preserve profitability. The session provides practical strategies for setting expectations with other trades and ensuring the integrator’s role is understood, respected, and valued throughout the project lifecycle.

Defining Roles & Responsibilities in Lighting Projects: A Blueprint for Clarity and Accountability

Missed handoffs, unclear ownership, and “I thought they were handling it” moments derail lighting projects every day. This session introduces a Responsibility Matrix, a modern take on the RACI framework, to clearly define roles, responsibilities, and handoffs across your lighting workflow. After learning how to use the tool, you’ll work through one designed around a standard lighting fixture installation project to helping you quickly identify gaps and overlaps, clarify task delegation, and even see where your next hire should be.

Fixture Procurement and Delivery: Strategies for Protecting Margins

Fixture procurement introduces a host of new responsibilities for integrators—logistics, coordination, and financial risk that extend well beyond traditional AV project scopes. This course walks participants through best practices for ordering, staging, and delivering lighting fixtures in a way that reduces errors and supports smooth installation. Topics include pre-order coordination with electricians, managing millwork dependencies, and implementing staggered delivery for high-value components such as trims.
 

Attendees will gain a repeatable framework for reducing costly mistakes, protecting profit margins, and improving client satisfaction. By adopting documented procurement workflows, project managers can transform fixture delivery from a risky obligation into a strategic advantage for their businesses.

Managing Linear Lighting: From Estimation to Field Execution

Linear lighting offers incredible design possibilities but presents unique challenges in ordering, staging, and installation. This session equips project managers and engineers with strategies to manage these high-risk components effectively. Topics include early coordination with millwork and general contractors, choosing between factory-assembled, raw, or hybrid approaches, and field-verifying dimensions before releasing orders.
 

Participants will also learn best practices for labeling, kit structuring, and phased delivery to avoid costly errors and reorders. By approaching linear lighting with the same rigor applied to automated shades, integrators can reduce risk, improve installation accuracy, and deliver flawless results on some of the most technically demanding aspects of residential lighting projects.

Cracking the Referral Code: How to Unlock Business From Trade Partners

If you’re struggling to get consistent referrals from architects, builders, and designers, you’re not alone. Many integrators find themselves overlooked — not because they lack expertise, but because they haven’t built the kind of value-driven relationships trade partners rely on. In this session, you’ll learn how to position yourself as the go-to technology resource by providing solutions that make your partners’ jobs easier. We’ll cover strategies like hosting educational events, leveraging thoughtful gifting, and building trust that turns connections into steady project referrals. You’ll leave with actionable ideas to create win-win partnerships and a clear roadmap to unlocking new business opportunities.

Leadership “The Most Valuable 30 Minutes: Transforming Your Team Through 1:1s”

Think 1:1s are a time suck? Think again. The most successful business leaders use short, regular 1:1 meetings to drive performance, retention, and culture. When done right, 1:1s are where coaching happens, bottlenecks surface, and team members step up. This session teaches a repeatable framework that makes 1:1s productive, not painful — even for the busiest owner.

In-Session Work:

  • Learn the VITAL 1:1 structure: check-in, friction, goals, coaching.
  • Practice running and receiving a 15-minute 1:1 using real scenarios.
  • Build a weekly 1:1 rhythm that fits your calendar without overwhelming it.
  • Create a simple shared agenda system to keep conversations focused and actionable.

Outcome: Leave with a clear plan and template to start weekly 1:1s that boost alignment, uncover hidden issues, and build trust — in 30 minutes or less.

Building Stronger Partnerships: How Integrators Can Win With the Design-Build Community

The most successful integration firms don’t rely on word of mouth alone, they create a steady pipeline of opportunities by building trusted partnerships with architects, builders, and designers. Earning that trust doesn’t come from a cold call, it comes from showing up as a reliable collaborator who adds value long before a project begins.

In this roundtable, we’ll discuss practical strategies for connecting with the design-build community through:

  • Hosting targeted events that showcase your expertise.
  • Leveraging education as a value-add for partners.
  • Using marketing to position your firm as the go-to resource.
  • Strategies to get in early on the project and establish your value

This session is designed to be interactive. Attendees will share what has (and hasn’t) worked for them, leaving with a clearer playbook for building stronger, more profitable partnerships.

Sales “The Proposal Is the Pitch: Designing Proposals That Close”

Your proposal isn’t just a summary — it’s a sales weapon. A clean, intentional, and persuasive proposal builds trust, removes confusion, and makes the buyer say “yes.” Yet too many proposals look like quotes, not buying decisions. In this session, we’ll show you how small changes to layout, language, and logic can dramatically improve your close rates.

In-Session Work:

  • Deconstruct the anatomy of a high-converting proposal: intro, scope, value, price, close.
  • Audit your current proposal design for friction points and weak links.
  • Rewrite one section (e.g., intro or scope summary) for clarity and persuasion.
  • Identify and implement one visual or structural improvement using templates and examples.

Outcome: Leave with a proposal design checklist and a refreshed sample proposal that sells, not just informs — ready to use on your next deal.

Do More in Less Time: How to Use Custom GPTs to Improve Operational Efficiency

Most integrators are stretched thin, juggling too many tasks with too little time. AI isn’t just hype; it’s a practical tool you can put to work right now. In this hands-on, tactical workshop, you’ll learn how GPT technology works and walk step-by-step through creating a custom GPT designed to save time, improve efficiency, and enhance client experiences. You’ll leave with both the confidence and the practical know-how to explore AI, along with a custom GPT you can implement immediately in your own business. 

*Please note: this is a tactical workshop — participants will need a paid ChatGPT account and some basic familiarity with the platform to fully participate.